How It Started … How It’s Going
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What payment brand began in 1966 as an alliance of banks fighting BankAmericard? Its first consumer identity, in 1969, was assembled from two borrowed parts: a Louisville bank's brand name and a California bankcard group's red-and-yellow interlocking circles. The word 'Charge' was dropped from that name in 1979.
Ten clues, one 10-letter answer built one row at a time. Play today’s Origins Quiz.
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